How to Get Your Business Cited by ChatGPT

Buyers now ask ChatGPT before they Google. If your content isn’t structured for AI extraction, a competitor gets named instead of you.

Why Ranking and Citation Diverge

Ranking rewards a page. Citation rewards a claim a model can repeat without hedging.

• Unambiguous positioning statements, not adjectives
• Named service pages a model can map to a question
• Third-party mentions in places models actually read

If a model can’t summarise what you do in one sentence, it will summarise a competitor instead.

What to Do This Month

Ask five buyer questions to three models and write down who gets named. Read the full approach on the LLM Citation AI Worker page, or see Perplexity for yourself.